• Movie Translation and Arabic Subtitling: A Case Study on Harry Potter Series

    With a large number of Arabic-speaking populations, subtitling into Arabic is a means for encouraging the masses to consume non-Arabic multimedia. Turkish, Indian and Korean TV series have been recently dubbed into Arabic and succeeded to attract a great audience in Egypt. On the other hand, as Arab people’s second language is English and they understand it well, they prefer to watch American/British movies in the English language with Arabic subtitles rather than watching it dubbed. Additionally, there are some restrictions in the Arabic World for dubbing the Hollywood American competitive movies, as this may take the Arabic audience's attention away from the Arabic movies.
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    Esraa Shafeek September 8, 2020 Category Translation

    Book Translation and eBook Generation Services

    Some publishing houses seek to translate books into other languages and resort to relying on a professional language service provider. Translated books make it easier for more readers to purchase and consume them. However, the book translation process is not that simple. It’s a multi-layered process that needs professional translators in order to be done.
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    Esraa Shafeek April 26, 2020 Category Translation

    Internet Speed impact on Localization Industry

    People are becoming more into technologies and online-streaming multimedia. This requires better internet connection over time. The internet speed is accelerating thanks to new technologies. This helps games companies, video makers and other multimedia producers stream more games and content for users that enables them to access more multimedia and play online games more often.
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    Esraa Shafeek March 15, 2020 Category Translation

    Globalization, Internationalization, Localization and Translation

    You may be confused by the terms “Globalization”, “Internationalization”, “Localization” and “Translation” and when to use each of them. These terms can be used by journalists, marketers, product managers or within the language industry.
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    Esraa Shafeek February 27, 2020 Category Translation

    Bidirectional Languages, Everything You Need To Know

    Ever heard or read “Bidi languages” term? It refers to “Bi-directional Languages”, which contains both right-to-left (RTL) and left-to-right (LTR) writing orders. This leads to a mixed direction of text segments described as “Bidirectional.”
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    Esraa Shafeek February 19, 2020 Category Translation

    Top 14 Languages Spoken in Africa

    Africa is a huge continent with a total population of 1.3 billion (United Nations estimates, 2019). This number is equivalent to 16.72% of the total world population. People of Africa speak about 2,000 languages, not fixed as some languages are still being discovered and some are being eliminated. South Africa on its own has 11 official languages, recorded as the largest number of official languages –on a national level.
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    Esraa Shafeek February 11, 2020 Category Translation

    What is the difference between Translation and Localization?

    Translation is converting content into different languages, making sure of using the appropriate language to the context and the text is error-free. While localization is a deeper and more involved process. It goes beyond just translating your content.
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    Esraa Shafeek January 28, 2020 Category Translation

    Saudisoft Egypt 2019 Year in Review

    There are a few more days left for the New Year and its celebrations, but before we say goodbye to 2019, we want to share Saudisoft Egypt’s accomplishments this year.
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    Esraa Shafeek December 30, 2019 Category Translation

    Amazing Facts about Translation Industry

    Translators are the mediator between two different languages and cultures. Their mission is to transfer the meaning and culture between people to make them communicate easily. There are a lot of facts about translation and languages but only the following I found interesting to share...
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    Zyad Shokry January 10, 2019 Category Translation

    Why you need ELearning localization?

    Benefits of E-Learning Localization involve both business and educational sectors, as E-Learning became the modern way to develop skills and to learn new topics, this why you should consider professional localization services to take the advantages to the edge.
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    Assem Farouk January 3, 2019 Category Translation

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