The main goal of a Company’s Localization strategy is to make its website easily readable and local to each community in its own language. Between globalization and localization, many companies, regardless of their field of activity, choose the third path - localization, a subtle intermediary that combines the global unity of the brand image and the ideal adaptation to the specifics of national expectations.
Quality is critical, especially in the language industry, it’s a deal-breaker. Linguistic errors can drastically affect the message behind your content. Thus, linguists need to have a reliable quality assurance process that ensures better results.
In the previous article, we talked about the definition, components, and benefits of CAT tools. As mentioned there, CAT tools are important for making translation easier, faster, and more accurate. In 2019, Proz made a survey for full-time professional translators who use CAT tools to check what are the most commonly used ones.